Breaking News, Podcasts and Analysis Serving People who Organize, Manage and Host Sports Events
The Esports Entertainment Group has received an order approving a transactional waiver from the New Jersey Division of Gaming Enforcement that permits the company to begin accepting bets in the state. EEG becomes the first esports betting operator to receive a waiver in New Jersey and plans to launch their VIE.gg platform following a five-day […]
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A new relationship between Associated Students UCLA and Helix eSports, a division of the Esports Entertainment Group, will see a state-of-the-art gaming facility launched inside Ackerman Union in the heart of UCLA’s campus. The facility will be named Helix eSports UCLA and will be the first of its kind by Helix eSports to launch at […]
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Esports Entertainment Group has reached a multi-year deal with the Cleveland Cavaliers to be the official esports tournament platform provider of the NBA team. Under terms of the deal, Esports Entertainment Group will operate three co-branded esports tournaments annually for the Cavaliers using its Esports Gaming League platform. EGL’s services include the organization of esports […]
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The Denver Broncos will use Esports Entertainment Group, Inc., to be the team’s esports tournament provider as part of a multi-year agreement under which EEG will operate esports tournaments for the Broncos on its Esports Gaming League platform. EEG will leverage player imagery within the Broncos local market and work with players to create custom […]
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The Esports Entertainment Group has announced a multiyear sponsorship with Kraft Sports and Entertainment to be the official esports tournament provider sponsor of the New England Patriots and the New England Revolution. As part of the agreement, EEG will use Patriots and Revolution marks to promote its bi-annual esports tournaments on its Esports Gaming League […]
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The Philadelphia Eagles have become the first NFL team to partner with an esports tournament provider, announcing a multi-year partnership with the Esports Entertainment Group to operate biannual Madden NFL esports events while also becoming a shareholder in the EEG company. As a partner of the Eagles, EEG will leverage player imagery within the Philadelphia […]
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AEG has signed an agreement with Esports Entertainment Group that will make the organizer the official esports tournament provider for the National Hockey League’s Los Angeles Kings and Major League Soccer’s Los Angeles Galaxy. Under the terms of the agreement brokered by AEG Global Partnerships, Esports Entertainment Group will host branded tournaments for the Kings […]
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.@usatabletennis is bringing back a major event, as the US Open Team Table Tennis Championships will take place August 29–31, 2025, in @MyMyrtleBeach, South Carolina. The event will take place at John T. Rhodes Myrtle Beach Sports Center.
The official logos for the 2026 NCAA Men’s Final Four and 2026 NCAA Division II and Division III men’s basketball championships have been unveiled. Indianapolis and @IndSportsCorp will host all three championships during the same weekend in 2026.
The Golden Trail Series has announced its 2025 schedule of nine international events featuring some of the best trail runners in the world, including a stop in Olympic Valley, California, on June 22.
The @XGames have announced a three-year partnership with California Dreamin' Entertainment which will bring the action sports and music festival to Cal Expo in @VisitSacramento each summer from 2025–2027.
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